Of Course iPhone Users Spent More Money on Apps This Christmas
Apps published in Apple’s App Store accounted for no less than 70 percent of the spending on mobile apps on Christmas, according to new data, reaching a record $193 million.
This is a growth of no less than 16 percent year-over-year, SensorTower claims.
Android, on the other hand, recorded a growth of just 2.7 percent, as users of Google’s mobile operating system spent “only” $84 million on apps this past Christmas.
The stats show that games continue to lead the market with no less than $210 million and 76 percent share in both stores. As far as titles go, the most popular game on Christmas was PUBG Mobile. Tinder alone generated $2.1 million globally, leading mobile spending in the non-game category.
In the United States, mobile spending increased by 4.8 percent, reaching $80 million in both stores.
“As seen with global spending, games generated the majority of U.S. app revenue on Christmas a… (read more)