Dongles Beat iPhone to Become Apple’s Best-Selling Products at Best Buy
Even though services and iPhones are the ones propelling Apple beyond the $1 trillion market cap, devices aren’t necessarily the products that most people are looking for when stepping into an Apple Store or visiting a third-party retailer.
Data published by Ceros shows that as far as Best Buy is concerned, dongles are Apple’s top products among its customers, with adapters being rated as the best sellers ever since the first quarter of 2016.
AirPods are currently the number one Apple product at Best Buy after a massive growth in the fourth quarter of 2017, but the Lightning to 3.5mm headphone adapter and the 3.3’ Lightning to USB cable have both been at the top of the charts for several quarters in a row. Furthermore, the MacBook Air with a 13.3-inch display is also doing well, being ranked third.
iPhones are nowhere to be seen in these charts, but the cited source notes that sale… (read more)