Apple’s iPhone 7 Already Generating More Excitement than the 6s
A new research reveals that smartphone customers are eager to purchase the iPhone 7 when it launches later this year even though very little is known about this model.
The slow demand for the iPhone 6s and 6s Plus is one of the reasons for Apple’s declining overall iPhone sales, so many see the upcoming iPhone 7 as a critical product for Cupertino in its attempt to go back to an ascending trend in terms of iPhone revenue.
And the research conducted by UBS Evidence Lab shows that the iPhone 7 is already generating more excitement than its predecessor, which could be a sign that sales can only go up once it hits the shelves in the fall.
The survey involved 6,336 smartphone users in some of Apple’s biggest markets, including the United States, the United Kingdom, Germany, China, and Japan,… (read more)
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