Apple Hires Former NASA AR/VR Expert to Work on Upcoming Products

Apple has recently hired Dr. Jeff Norris, the augmented and virtual reality specialist who founded the Mission Operations Innovation Office at NASA’s Jet Propulsion Laboratory, to work on upcoming AR products to be developed at the Cupertino-based company.

Bloomberg reported that Apple hired Norris earlier this year to work on a pair of new AR glasses and new related technologies that would be incorporated in a new iPhone.

Apparently, Norris has developed several AR/VR and robotics solutions while working for NASA, including a mixed reality system dubbed Project Sidekick, which uses Microsoft’s HoloLens to communicate with astronauts on the International Space Station.

He worked for NASA since 1999, founded the JPL Ops Lab for cre… (read more)

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